The launch of

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I’m delighted to announce the launch of my client Karin Sode’s new website.

This has been an enjoyable project partnering closely with Karin on all of the marketing components underpinning her new business – the most important of which is the new website. Our endeavour has been to create something that feels premium – reflecting the level at which Karin works – and that doesn’t feel overly corporate. I believe we’ve achieved our brief and the feedback so far has been very positive.

Creating the website was the first step – we’re now working on thought leadership projects that help promote Karin’s insights in the areas of leadership and business. Our latest output here is an interesting piece titled: When organisational culture becomes destructive: a reflection on the banking crisis.

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